A professional brand reflects the complete package you have to offer. Its your reputation and the buzz that surrounds your name. Therefore its important to think strategically about how you deliver and communicate your brand to ensure that clients (both internal and external) seek you out for repeat work. While positive first impressions are invaluable, negative ones can compromise a career or stop it entirely. Through this program, youll learn to create a brand that positions you for plum assignments and gives you access to excellent mentors while keeping your clients coming back for more.
As a result of this program, you will understand:
Identifying the brand or reputation you want to have in the market
How to be proactive about your brand
How to be strategic about getting exposure in the market
Program materials include:
Self-Branding Exercise
Professional Profile Exercise
This program is included in the following series:
If you intend to take a course for CLE credit, please make sure your state is listed in the "Accreditation" section to the upper right of the program description. Accreditation displayed is unique to the purchased program format (live conference, live webcast, on demand, podcast). Credit totals listed for live conferences are the maximum credits available. Credits issued will be based upon actual time in attendance. Credit totals for other formats are for complete programs. Partial credit is not available for any online or downloadable format.
West LegalEdcenter will not provide accreditation for states not listed.
This product is intended for individual use by the named purchaser. Group viewings for online programs may be arranged for five or more attorneys within the same organization prior to viewing by emailing west.wlec-sales@thomson.com.
