Program Details

What Every Lawyer (and Business) Should Know About NAD False Advertising Claims

Content Partner:  Boston Bar Association
Price: $55.00*
Member Price:  $45.00
This program is no longer available.

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Imagine your client comes to you complaining about a competitor's nationwide advertisement that she believes is false.  What are your options?  Sue in federal court? A false advertising suit in federal court avails you to economic remedies as well as possible injunctive relief, but such cases can take years and be very expensive.  Seek help from the Federal Trade Commission (FTC)?  FTC involvement certainly has a big impact, but the FTC's involvement is entirely voluntary and the agency is often slow to react to direct inquiries. 

Take your case before the National Advertising Division (NAD)?  If the goal is an immediate halt to a false or misleading advertising campaign, particularly if damages are not a primary concern, bringing a claim before NAD may present the best course of action.

In this program, presenters will outline the basics of how NAD proceedings work, what to expect, and tips to increase the chance of a successful outcome.


Joshua M. Dalton
Bingham McCutchen LLP

Lawrence Thompson Stanley Jr.
Bingham McCutchen LLP

(Please note that this program is not available for CLE credit.)

Practice Areas: Intellectual Property Law
Online Media Type: Video
Production Date: 03/05/2013 12:00 PM EST
Level: Basic
Category: Standard
Duration: 1 Hours, 0 Minutes
Online Format: Live

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Joshua M. Dalton - Bingham McCutchen LLP
Lawrence Thompson Stanley, Jr. - Bingham McCutchen LLP
This product is designed to provide information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.

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