Program Details
On Demand

The Business of Law and Accounting: Your Niche and Your Brand



Content Partner:  Financial Poise
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Price: $175.00*

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Description:
At a time when we are bombarded with news and information about the uncertainties of the economy, successful sales professionals (rainmakers) rest in comfort and confidence knowing that their success is not beholden to the ups and downs of the marketplace.
 
This series identifies essential Rainmaker Best Practices, that when focused on with discipline and intention, distinguish you and your firm, and help you gain a competitive sales advantage. These episodes focus on WHAT works in any market and HOW to implement the best practices to impact your business with increased revenue, increased leverage of time and resources, and improved accuracy and predictability in your sales pipeline- - all while managing your practice so that your level of service to your clients does not suffer.
 
Each episode is delivered in Plain English understandable to anyone. As with all Financial Poise Webinars, each episode in the series brings you into engaging, sometimes humorous, conversations designed to entertain as it teaches. And, as with all Financial Poise Webinars, each episode in the series is designed to be viewed independently of the other episodes, so that participants will enhance their knowledge of this area whether they attend one, some, or all of the episodes.

EPISODE #4
The greatest consumer brands in the world realize that branding is emotional, relational and must reinforce the brand promise through every touch and moment of engagement. Like consumer brands, practitioners have personal brands and brand promises whether or not they are being cultivated with intention or by happenstance. In this webinar, we discuss the competence and character traits that produce positive personal brands, how to develop a specific niche and channel for profile raising and how to elevate thought leadership for sustainable client attraction and business development.

NOT AVAILABLE FOR CLE


Practice Areas: Business, Finance, and Accounting
Online Media Type: Audio
Production Date: 04/09/2019
Level: Basic
Category: Standard
Duration: 1 Hours, 2 Minutes
Online Format: On Demand

Click here for information on subscription discounts and Group Viewing opportunities.

Purchase of this product provides online access for 180 days. If you are purchasing a live webcast, you will receive complimentary access to the on demand version for 180 days once it becomes available. Please note that the on demand and podcast versions may, or may not be accredited in your state.

If you intend to take a course for CLE credit, please make sure your state is listed in the "Accreditation" section to the upper right of the program description. Accreditation displayed is unique to the purchased program format (live conference, live webcast, on demand, podcast). Credit totals listed for live conferences are the maximum credits available. Credits issued will be based upon actual time in attendance.  Credit totals for other formats are for complete programs.  Partial credit is not available for any online or downloadable format. 

 

West LegalEdcenter will not provide accreditation for states not listed. 



This product is intended for individual use by the named purchaser. Group viewings for online programs may be arranged for five or more attorneys within the same organization prior to viewing by emailing sales@westlegaledcenter.com.







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NOT AVAILABLE
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Check your state requirements and get contact information.
Speakers:
Cristina Nolan - Financial Poise, Chicago
Linda Zappulla - Senior Consultant to Industry, KU/UMKC, Kansas City
Alyssa Gelbard - Point Road Group, NY
Russell I. Shapiro - Member, Levenfeld, Pearlstein LLC, Chicago
This product is designed to provide information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.


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