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Program Details

Innovation in Building Revenue: Unleashing the Power of Women to Develop Business

Content Partner:  West LegalEdcenter
Price: $165.00*
This program is no longer available.

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Description: It is beyond dispute that the legal profession has undergone a seismic structural shift since 2007. Firms are facing increased competition and shrinking demand for services because clients are under internal pressure to demand more for less. In order to retain existing business, no less capture new business in today’s uncharted legal market, firms must be innovative. 
One promising yet rarely used strategy is to proactively support women as they build new business. Currently, women partners (equity and non-equity) are credited with originations at only 50% of the numbers men report and only 16% of firms have two or more women on the “top ten” rainmaker list. Clearly, there's a great deal of opportunity for improvement.
Carol Frohlinger, Founder of Negotiating Women, Inc. is your host for this timely program.  Grounded in research, this session will take a pragmatic approach to identify the strengths women bring as rainmakers as well as the challenges they face. With a focus on not only what to do but on how to do it, leaders will leave with actionable "next steps" they can take to unleash the latent business generation power of women partners and counsel. The result is a "win-win" — what's good for women is good for business.
Who Should Attend?
This program will benefit:
  • Managing Partners
  • Marketing Partners
  • Practice Group Heads
  • Chief Marketing Officers
  • Chief Business Development Officers
  • Chief Diversity Officers
  • Chairs of Women's Initiatives
This program is not available for CLE

Practice Areas: Accounting & Business of Law, Career Development, Law Firm Marketing & Business Development
Online Media Type: Audio
Production Date: 01/27/2016 2:15 PM EST
Level: Intermediate
Category: Standard
Duration: 1 Hours, 0 Minutes
Online Format: Live

Click here for information on subscription discounts and Group Viewing opportunities.

Purchase of this product provides online access for 180 days. If you are purchasing a live webcast, you will receive complimentary access to the on demand version for 180 days once it becomes available. Please note that the on demand and podcast versions may, or may not be accredited in your state.

If you intend to take a course for CLE credit, please make sure your state is listed in the "Accreditation" section to the upper right of the program description. Accreditation displayed is unique to the purchased program format (live conference, live webcast, on demand, podcast). Credit totals listed for live conferences are the maximum credits available. Credits issued will be based upon actual time in attendance.  Credit totals for other formats are for complete programs.  Partial credit is not available for any online or downloadable format. 


West LegalEdcenter will not provide accreditation for states not listed. 

This product is intended for individual use by the named purchaser. Group viewings for online programs may be arranged for five or more attorneys within the same organization prior to viewing by emailing

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Carol Frohlinger - Founder of Negotiating Women, Inc
This product is designed to provide information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.

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