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Description:
This presentation will provide an overview of trademarks including the nuts and bolts of trademark selection, filing, use, and maintenance, as well as pitfalls to avoid in each step of the process. This presentation will help you to understand how to define a trademark, evaluate trademark strength, walk through the trademark filing process, and discuss possible pitfalls in the trademark process. The presentation also will address the risks in using another’s trademarks and/or comparing products in advertising, and then conclude with a discussion of several court decisions that advise as to what marks are protectable and the likelihood of confusion test used in determining whether a mark is registrable and/or infringed.
Presenter Bios
Kirby Drake has focused her efforts on helping clients successfully navigate their intellectual property (IP) challenges. She thrives on troubleshooting IP issues. She also enjoys being an advisor to clients when they need assistance in identifying, protecting, and leveraging their IP. Kirby has a special focus on the patent process, as she is a registered patent attorney. The patent system can be complicated, and Kirby helps clients be more comfortable and understand what inventions they can protect and how best to protect them. These inventions can be wide-reaching, and Kirby endeavors to make the patent process accessible to all, whether a start-up or a Fortune 500 company.
Kirby utilizes checklists and forms and manages deadlines, sweating even the small stuff when it comes to IP for her clients so they can focus on growing and managing their businesses. Not only does Kirby work with clients to tackle their IP issues as part of my her practice, but she is also committed to IP education and advocacy through her work with the State Bar of Texas and the American Chemical Society. As part of the State Bar of Texas, Kirby served as Chair of the IP Section for the 2018-2019 bar year, where the Section offered IP pro bono workshops for Texas entrepreneurs and also held its first Trademark Boot Camp, educating attorneys, paralegals and law students on the nuts and bolts of trademark law.
Kirby also served as Chair of the American Chemical Society (ACS) Committee on Patents and Related Matters for 2018-2020, where she focused on educating members and the public about patents and other important IP issues and identifying opportunities to advocate on the importance of IP.
 | | Practice Areas: | | Intellectual Property Law, Trademark Law | | | Online Media Type: | | Video | | | Production Date: | | 01/10/2023 | | | Level: | | Intermediate | | | Category: | | Standard | | | Duration: | | 1 Hours, 4 Minutes | | | Online Format: | | On Demand | | | Course Type: | | Public |
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Purchase of this product provides online access for 180 days. If you are purchasing a live webcast, you will receive complimentary access to the on demand version for 180 days once it becomes available. Please note that the on demand and podcast versions may, or may not be accredited in your state.
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| | • | Kirby Drake - Kriby Drake Law |
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