You need to write a persuasive memo to stakeholders, clients or staff. How well are you prepared? While all writing skills are significant in the legal environment, the ability to write persuasively requires a specific form of writing that demands attention to form, analysis of the intended audiences’ motivations, and the use of valid reasoning and supporting documentation. During this webinar, participants will not only examine the key elements of persuasive writing, but will work on developing and enhancing superior writing skills.
Objectives:
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Summarize the key principles and elements of persuasive texts
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Analyze the reader’s perspective in order to optimize the chances for persuasion
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Produce different forms of persuasive documents typical of contemporary law firms
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Analyze the quality of the documents you produce and the likelihood of achieving your intended outcome
Elizabeth Strauss Carson, Ph.D. has more than 35 years of middle school, secondary, and college-level teaching experience specializing in College Composition, Communication Skills, Curriculum Development, British and American Literature, Writing Across the Curriculum, and Standardized Testing. She has worked in Immigration Law and drafted numerous Outstanding Researcher and Extraordinary Ability petitions. She is a frequent presenter at ALA conferences helping numerous legal administrators become more efficient and effective writers.
CLM Credits: (Note that only the CLM credit available for this webinar is stated below. If a credit is not stated, it is not available for this program.)
CLMSM Application Credit: 1 hour in the category of Writing Skills
CLMSM Recertification Credit: 1 hour in the subject area of Communications & Organization Management (CM)
CLMSM App Credit for Functional Specialists: 1 hour in the subject area of Communications & Organization Management (CM) towards the additional hours required of some Functional Specialists to fulfill the CLM application.
If you intend to take a course for CLE credit, please make sure your state is listed in the "Accreditation" section to the upper right of the program description. Accreditation displayed is unique to the purchased program format (live conference, live webcast, on demand, podcast). Credit totals listed for live conferences are the maximum credits available. Credits issued will be based upon actual time in attendance. Credit totals for other formats are for complete programs. Partial credit is not available for any online or downloadable format.
West LegalEdcenter will not provide accreditation for states not listed.
This product is intended for individual use by the named purchaser. Group viewings for online programs may be arranged for five or more attorneys within the same organization prior to viewing by emailing west.wlec-sales@thomson.com.