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Description: BUSINESS ADVICE - FROM START UP TO SALE 2021
Episode #3: Roadmap to Selling a Business or Taking on Outside Investors
June 8, 2021 at 1:00 PM CST
A Startup is the Founders’ baby - they dream it, created it and worked tirelessly to make it successful. Deciding it may be time to sell all or part is the easy part - acknowledging and addressing the financial and emotional issues can be challenging.
Negotiating with potential buyers or investors is time intensive, to say the least. Positioning a business for a value maximizing transaction requires planning. What professionals need to be engaged? How do the parties come to a valuation? What is the profile of the likely investor or buyer? These are just some of the questions this webinar addresses.
This webinar is delivered in Plain English, understandable to you even if you do not have a background in the subject. It brings you into an engaging, even sometimes humorous, conversation designed to entertain as it teaches. And, it is specifically designed to be viewed as a stand-alone webinar, meaning that you do not have to view the other webinars in the series to get a lot out of it.
Speaker Information
Moderator:
Norrie Daroga, Partner, Sugar Felsenthal Grais & Helsinger LLP
Norrie enjoys working with clients to solve complex problems in real estate, business transactions and licensing of emerging technologies. As an engineer, lawyer, and entrepreneur, he provides practical, client-focused advice driven by a career as outside and in-house counsel in the financial services industry.
Panelist #1:
Ada C. Nielsen, Managing Director, The Peregrine Maven Group, Milwaukee
Ms. Ada C. Nielsen is Managing Director of The PeregrineMaven Group. She created The PeregrineMaven Group to commercialize inventions, & improve profitability for new & established businesses, products & services. In addition, she is launching a consulting practice around sustaining the business/technical cultures of creating and protecting trade secrets. She has commercialized dozens of inventions & created new ventures in chemicals, materials & energy – as well as in other market areas. She has been successful working for major companies (such as Amoco, BP, Nalco Chemical Company & Chemical Waste Management) in business development, finance, sales & marketing – measured by commercial success & an improved bottom line. She leads the implementation of virtual chat rooms for Milwaukee Women (where she is also a member). She developed a very successful hands-on 2-day course for current & future directors and business executives for the Private Directors Association in 2019. She served as president of the Licensing Executives Society (USA& Canada) Inc. in 2010, as Wisconsin Chapter Chair for LES, and as president of the Commercial Development & Marketing Association. She served on the board of the Association for Corporate Growth Chicago for 7 years and was named one of the Top 300 International IP Strategists for 7 years in a row (IAM Magazine). She earned an A.B. in chemistry from Wellesley College, an M.B.A. in finance & marketing from the University of Chicago Booth Graduate School of Business, & studied theoretical physical chemistry in graduate programs at Carnegie-Mellon University, Tulane University & Dartmouth College. She is a Certified Licensing Professional.
Panelist #2
Bruce Werner, Managing Director, Kona Advisors LLC
Bruce Werner is the Managing Director of Kona Advisors LLC and served as an outside director on private company boards for the last three decades. Kona Advisors LLC provides advisory services to the owners, investors and CEOs of private and family-owned businesses. With deep experience in governance, succession planning, finance, strategy and management issues, Kona Advisors brings a broad perspective to developing solutions for its clients.
 | | Practice Areas: | | Banking & Finance Law, Business Organizations & Contracts | | | Online Media Type: | | Audio | | | Production Date: | | 06/08/2021 | | | Level: | | Intermediate | | | Category: | | Standard | | | Duration: | | 1 Hours, 0 Minutes | | | Online Format: | | On Demand | | | Course Type: | | Public |
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| | • | Norrie Daroga - Partner, Sugar Felsenthal Grais & Helsinger LLP | | • | Ada Nielsen - Managing Director, The Peregrine Maven Group | | • | Bruce Werner - Managing Director, Kona Advisors LLC |
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