Today’s administrator is bombarded with marketing requests and solicitations to help enhance their firm’s profile, boost their rank on Google or buy into a media campaign. Where should you spend the firm’s money, and what will drive the most revenue? Join this webinar to gain a better understanding of search engine optimization (SEO). Learn three tips to give your website more meat and get a better sense of how people are hiring lawyers.

Objectives:

Identify your firm’s story and the “so what” factor
Determine how your message can be seen and delivered effectively
Use social media to build your network and understand its importance with organic search

Corey Saban is a former Emmy-nominated and Associated Press award-winning TV journalist. His media career encompassed interviews with the some of the world’s most respectable and recognizable figures, from presidents to Pulitzer prizewinners, as well as notable legal battles.

An accomplished speaker and consultant, Saban is now on the other side of the TV industry serving as VP of THELAW.TV a legal content company that helps attorneys increase their exposure and understanding of how to reach their potential prospects.

CLM Credits: (Note that only the CLM credit available for this webinar is stated below. If a credit is not stated, it is not available for this program.)

CLM^SM Recertification Credit: 1 hour in the subject area of Legal Industry/Business Management (LI)
CLM^SM App Credit for Functional Specialists: 1 hour in the subject area of Legal Industry/Business Management (LI) towards the additional hours required of some Functional Specialists to fulfill the CLM application.


Practice Areas:		Accounting & Business of Law, Law Firm Marketing & Business Development, Personal Injury & Negligence, Sales and Marketing

Online Media Type:		Video

Production Date:		02/25/2014

Level:		Basic

Category:		Standard

Duration:		0 Hours, 51 Minutes

Online Format:		On Demand

Course Type:		Public

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Purchase of this product provides online access for 180 days. If you are purchasing a live webcast, you will receive complimentary access to the on demand version for 180 days once it becomes available. Please note that the on demand and podcast versions may, or may not be accredited in your state.

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West LegalEdcenter will not provide accreditation for states not listed.

CLE Scholarship information
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Credit Eligibility:

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CLM

ALA Certified Legal Manager

Total Credits: 1

Specialty Credits:

Status: Accredited

Expiration: N/A

Training Type: N/A

West LegalEdcenter provides accreditation as described here. You may be able to self apply for credits in states not listed.

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Speakers:

•	Corey Saban - VP, Affiliate Relations at THELAW.TV


	This product is designed to provide information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.